Individuals Case - Class Discussion

 Dieters Case - Discussion in the classroom Essay

Dieters Case – Class Discussion/Example

Circumstance Synopsis:

Who have & what? Supplier? Buyers? Immediate Earlier?

Example: People, a successful pastry chef, has DD a b______ inside the design and distribution of baked goods. He outsources almost all production to Browne's Food handling business, where he accounts 21% of sales. People sells to caterers/hotels/ grocers under DD label. DIE BAHN wants to grow -> with BB increase production. BB doesn't wish to fund a risky venture with debt/30% dependence on DD. DD could also created their own herb, but would need external s/h and loans. Problem Assertion:

1) How could DD develop the future?

Synopsis:

Sector (What/Attractive/Why): Design and distributor of baked goods, high buyer and dealer power, a lot of subs (Bad) Strength Vs . Weaknesses: Strength outweighs Weak spot, good discovers and rep'n however sole supplier, deficiency of management knowledge. Opportunities Vs . Threat: Chance outweighs risks, continued growth. Threats surpass opportunities, remarkably competition, big brands, healthier eating, subs Porter's Examination (" EXISTING INDUSTRY”):

Buyers:

Who? Food, caterers, accommodations.

Electrical power? Buyers.

Why? Family member size, plenty of producers

Suppliers:

Why? Contract baker

Electricity? Buyers (easy to switch)

Why? Easy to move

Substitutes:

Exactly what are they? Your favorite ice cream, chocolate pubs, baked goods at home O, a few, lots? LOTS

Threats of Entrants:

Easy/Med/Hard? Easy

Why? Low $$, hard to grow

Competition:

Low/Med/High? Low: Substantial? Low revenue

How come?

Alternatives:

1) Stick to Browne's, expand slower

2) Build Flower (reduced size)

3) DEUTSCHE BAHN investors broaden Browne's grow

4) Set an additional supplier (some/all)

Analysis of Alternatives:

1) Stay with Browne's, expand slow

Pros: Significantly less risk, G continues to build experience/capabilities, M could preserve $ to generate in future, N doesn't need to borrow Disadvantages: Slows growth, D gets pissed off, Doesn't resolve problem, minimizes neg electric power, 100% reliance on B, fewer profit 2) Build Plant

Pros: Even more...